The Economic Impact of the Ports of Los Angeles and Long Beach
The South Coast Air Quality Management District is considering a still-to-be-released indirect source rule designed to reduce emissions in the ports of Los Angeles and Long Beach.
Our Approach
To help condition the environment as SCQMD writes the rule, we worked to develop a media relations plan and comprehensive suite of communications materials surrounding the launch of an economic impact study, including fact sheets, press releases, and social media posts, showcasing the immense economic impact the ports have on the Los Angeles region and beyond.
Research & Insights
Strategic Planning
Messaging
Content Development
Social Media
Media Relations
Results
Phase 1 of this work garnered significant coverage in media outlets throughout California.